Women-led brand-building for women-led lifestyle brands.
strategy & projects
ADVISE
1-1 Founder collaboration means weekly strategic connects to align priorities, solve challenges, and accelerate growth.
MARKET
Expand and nourish brand loyalty with community-driven initiatives, lifecycle marketing, and GEO optimization.
OPERATE
Implement cross-functional & operational processes, thoughtful platform sourcing & integrations to minimize time and optimize growth.
ALIGN
Identify your key partners with strategic collaborations that expand your reach and keep your ethos.
happie magic is a brand-building consulting collective focused on supporting women-led, lifestyle brands - at varying stages of maturity - to identify the goals, color the vision, build the process, and launch into their next level of success.
WHO WE ARE
A collective of marketing and operations leaders, project managers, creatives, and brand imaginers.
WHO YOU ARE
A women-led, purpose-driven, lifestyle brand with the ethos, mission, and vision to leave your clients feeling good.
WHAT WE DO
Ideate, create, build, and launch with intention and collaboration, as if by magic.
WANT TO CHAT?
Get in touch.
The first coffee is on us.
What The Ladies Are Saying
“happie magic feels like part of your team. You’ll love Jen’s enthusiasm for your brand, and trust that she can take the marketing plan off of your plate. Would recommend and use time and time again!”
- Danielle Lutsky, Founder, Plantidote Foods
“Jen helped me launch my roasted beans and brought the whole thing to life. She understood and expressed my brand through her thoughtful marketing strategies and ideas. She delivered everything she promised - and I will 100% work with her again.”
- Valentina Soto, Founder, espresso cafeto
“Jen led point on a profound and impactful testimonial project for Hatch Fertility. Her professionalism and organizational skills helped delivered a thorough, extensive, and meaningful finished product.”
- Kimberly Palermo, Project Manager
Hi, I’m Jen
Founder of happie magic and believer in the power of women supporting women.
As a marketing and operations leader and founder of SHFT | a wellness space, I know firsthand the magic that comes from women coming together to share ideas, collaborate, brainstorm, and carry out their vision.
Throughout my years at premium lifestyle brands such as Shutterstock, Sweaty Betty, Equinox, and Integrative Nutrition — and as one of the pioneering first hires at several startups — I’ve honed my skills to deliver expertise, specialization, and a touch of happy magic to help businesses launch their brands to the next level of success (whatever that looks like to them).
My superpowers include: ideating strategy, bringing color to the vision, building processes and programming, and nourishing brand love and loyalty.
